All non-BBA students who wish to pursue the Minor in Marketing are required to complete 15 credits (5 courses) listed below to fulfill the requirements of this Minor:
Required
Course (1 course, 3 credits)
BUS205 - Marketing Management
Elective Courses (4 courses, 12 credits)
Any FOUR elective courses at 200- or 300- levels with the MKT letter code
excluding any courses that are also offered as General Education Courses (i.e.
MKT213 -Entrepreneurship, MKT247 - China as a Business and Consumer Society,
MKT252- Consumer Culture and Values, MKT254 - To care About Our Society - Social
Marketing and MKT255 - Innovation in Practice)
(please click here for course list)
With a view to limiting the
extent of double counting of courses, a student can be exempted from taking a
maximum of one course of 3 credits in fulfilling his/her minor programme
requirements, on the basis of completion of the course(s) offered by the
University.
* Students
who have successfully completed either SSC107- Research Methods in Social
Science or
GEB205/PHI205 - Business Ethics
can be
EXEMPTED from taking one elective course
of 3 credits.
Registration Form is available from the Registry
Website
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