|
Date |
Academic Seminar Topics |
Speakers |
Details of
the Seminars |
|
21 Feb 12 (Tue)
10:30am -11:30am
ADG07, Lingnan Campus |
The Effects of Past
Behavior on Future Behavior |
Professor Robert S. Wyer, Jr.
Visiting Professor of Marketing
Chinese University of Hong Kong
Professor (Emeritus) of Psychology
University of Illinois, Urbana-Champaign |
|
|
6 Jan 12 (Fri)
10:30am -11:30am
ADG07, Lingnan Campus
|
International
Entrepreneurship: Critical Review and Future Research Directions |
Professor Lianxi ZHOU
Professor of Marketing and International Business
Brock University, Canada |
-
|
|
15 Dec 11 (Thu)
2:15-4:30pm
ADG07, Lingnan Campus |
Consumer Responses to
Negative Brand Publicity: Perceived Severity, Proactive Response Strategy
and Locus of Attribution |
Professor Lianxi ZHOU
Professor of Marketing and International Business
Brock University, Canada |
-
|
|
Pig Roasts in Rural
China: The Creation of Social Capital Through Ritual Meals |
Professor Hongyan YU
Professor of Marketing, School of Business
Sun Yat-sen University, Guangzhou |
|
20 Jun 11 (Mon)
10:30am -11:30nn
ARG01, Lingnan Campus |
Performance Differentials
Between Returnee and Homegrown Entrepreneurs in China |
Professor Haiyang LI
Associate
Professor of Jesse H. Jones Graduate School of Business
Rice University |
-
|
|
31 May 11 (Tue)
11:00am -12:00nn
ADG07, Lingnan Campus |
When Customers Rip Off
Firms |
Professor Janet
McColl-Kennedy
Professor of Marketing
The University of Queensland, Australia
External Academic Adviser of Department of Marketing and International
Business, Lingnan University |
-
|
|
27 Aug10 (Fri)
11:00am -12:30pm
ADG07, Lingnan Campus |
Consumer Self-Control and
Marketing Implications |
Dr. Yuhuang ZHENG
Associate Professor of Department of Marketing
School of Economics and Management
Tsinghua University, Beijing |
-
|
|
14 Apr 10 (Wed)
2:00-5:00pm
ADG07, Lingnan Campus |
Topic 1:
Results, Advances and Research Opportunities in the Area of Competition and
Competitive Market Signaling
Topic 2:
Intelligent Video
Analysis: A New Instrument to Gain Fundamentally New Insights on Consumers'
In-Store Behavior |
Professor Oliver HEIL
Visiting Scholar, Department of Marketing and International Business,
Lingnan University |
-
|
|
9 Feb 10 (Tue)
3:00-4:30pm
Council Chamber, Lingnan Campus |
Decoding Luxury |
Professor Oliver HEIL
Visiting Scholar, Department of Marketing and
International Business, Lingnan University
|
-
|
|
11 Sept 09 (Fri)
2:30pm -4:00pm
Council Chamber, Lingnan Campus |
Would the Satisfied
Customer be More Likely to Recommend? The Roles of Consumption
Situation, Self-Expression, and Need for Uniqueness |
Dr. YU Chunling
Associate Professor of Department of Marketing
School of Economics and Management
Tsinghua University, Beijing |
-
|
|
12 Jan 09 (Mon)
11:00am -12:00nn
Council Chamber, Lingnan Campus |
Unraveling Pioneer
Leadtime: The First Follower Perspective |
Professor Namwoon KIM
Professor of Department of Management and Marketing
The Hong Kong Polytechnic University |
-
|
|
13
Jun 08 (Fri)
9:30-10:30am
BU119, Lingnan Campus |
A Scale for Appraising Consumers' Reasons for
Not Behaving Ethically |
Professor Alain d'Astous
Professor of
Marketing
HEC Montreal, Canada
External Examiner of the Department of Marketing and
International Business, Lingnan University
|
-
|
|
2 May 08 (Fri)
9:30am-12:00nn
Council Chamber, Lingnan Campus |
The Effects of Customers' Interactional injustice on Employees'
Performance: A Multilevel model |
Dr Xiu Juan ZHANG
Associate Professor, Department of Marketing
Sun Yat-sen University, Guangzhou |
 |
|
Cultural Attribution
in Cross-cultural Research: A Decomposition Approach |
Professor Geng CUI
Professor, Department of Marketing and International Business,
Lingnan University |
|
How Cloudy a Crystal
Ball: A Psychometric Assessment of Concept Testing |
Dr Peng LING
Assistant Professor, Department of Marketing and International Business,
Lingnan University |
|
19 Nov 07 (Mon)
4:30-5:30pm
MBG19, Lingnan Campus |
The Cult of the Luxury
Brand:
Inside Asia's Love Affair with Luxury |
Ms Radha CHADHA
Managing Director, Chadha Strategy Consulting
and
Senior Author, "The Cult of the Luxury Brand" |
- |
|
22 Oct 07 (Mon)
4:30-5:30pm
ADG07, Lingnan Campus |
Topic 1: Motivating
International Channel Partners in the Gulf
Topic 2: East is East?
A Comparative Study of Relationship Quality Among Iranian, Russian and
Chinese Managers |
Professor Bradley R BARNES
Professor of
International Management, Kent Business School, University of Kent, UK |
-
|
|
25 Apr 07 (Wed)
4:30-6:00pm
ADG07, Lingnan Campus |
Developing Capabilities
and Distinct Competencies for Global Competitiveness in the 21st Century |
Professor Erdener KAYNAK
Visiting Scholar, Department of Marketing and International Business,
Lingnan University |
-
|
|
19 Mar 07 (Mon)
4:00-5:30pm
MBG06, Lingnan Campus |
Brand Equity: The Perils
and Promise of Trading Up |
Dr Lou PELTON
Associate Professor, University of North Texas, USA |
 |
|
5 Mar 07 (Mon)
4:00-5:30pm
ADG07, Lingnan Campus |
How to Get Your Academic
Works Published in North American and European Scholarly Reviewed Business
Journals |
Professor Erdener KAYNAK
Visiting Scholar, Department of Marketing and International Business,
Lingnan University |
-
|
|
14 Feb 07 (Wed)
10:00-11:30am
Council Chamber, Lingnan Campus |
Maximizing your
Research/Publication Productivity and Scholarly Impact in the Field:
Suggestions for Economics and Business Administration Faculty and Graduate
Students |
Professor Erdener KAYNAK
Visiting Scholar, Department of Marketing and International Business,
Lingnan University |
-
|
|
8 May 06 (Mon)
9:15-10:45am
ARG04, Lingnan Campus |
Speaking of Art as
Embodied Imagination: A Multi Sensory Approach to Understanding
Aesthetic Experience |
Professor Annamma JOY
Visiting Scholar, Department of Marketing and International Business,
Lingnan University |
|
|
28 Mar 06 (Tue)
11:00-12:30pm
ADG07, Lingnan Campus |
Services: How Are
They Viewed Throughout the World |
Professor Lawrence F. CUNNINGHAM
Term Professor of Marketing
The Business School
University of Colorado at Denver, USA |
|
|
8 Dec 05 (Thu)
2:30-4:00pm
ADG07, Lingnan Campus |
Off-Shoring and Challenges of Globalization |
Professor Raj
AGRAWAL
Professor and Head (IB)
Institute for Integrated Learning in Management, New Delhi, India |
|
|
7 Dec 05 (Wed)
2:30-4:00pm
ADG07, Lingnan Campus |
Developing Singapore as an Educational Hub in Asia:
Opportunities and Challenges |
Professor KAU
Ah-keng
Visiting Scholar, Department of Marketing and International
Business, Lingnan University |
 |
|
30 Nov 05 (Wed)
2:30-4:00pm
ADG07, Lingnan Campus |
Values and Lifestyles Research in Singapore:
Methodology & Findings |
Professor KAU
Ah-keng
Visiting Scholar, Department of Marketing and International
Business, Lingnan University |
 |