Vision & Mission
Vision Statement
To be recognized as a leading business school that is committed to excellence in liberal arts teaching and learning, cutting-edge research, knowledge transfer, and community engagement.
Mission Statement
The Faculty of Business aims to enable students to realize their potential and become excellent, well rounded, digitally liberate and socially responsible professionals for service in Hong Kong, the Chinese mainland and beyond. We commit to delivering quality research, fostering positive societal change, and ensuring inclusive and equitable quality education.
Value Statement
The Faculty of Business has a shared commitment to the following core values:
Adaptability and entrepreneurship;
Creativity and critical thinking;
Diversity and international focus;
Knowledge transfer and community services;
Professionalism, integrity and social responsibility;
Team spirit, collaboration and collegiality.
These core values help us to create a distinctive learning environment for students, guide us toward our vision, and enable us to maintain the trust and respect of our internal and external stakeholders.
Statement of Strategies
- We adopt a liberal arts approach in teaching and learning to support whole person development for our students;
- We build positive, encouraging and supportive environments for teaching and learning;
- We engage our students in serving the community through co-curricular activities and service learning;
- We offer academic programmes that develop creativity and entrepreneurship, build team-spirit, encourage social responsibility, strengthen global outlook and foster a desire for lifelong learning;
- We build strong partnerships with our stakeholders: alumni, the business sector and the wider community;
- We cherish our faculty's engagement in disciplinary and interdisciplinary research, and help them to build on their strengths; and
- We encourage digital literacy and use of artificial intelligence technology.
The mission statement, vision statement, value statement and statement of strategies serve as reference points and sources of guidance in our discussions regarding the future improvement of our undergraduate and postgraduate programmes.

