Digital Consumption Voucher Scheme and Adoption of Electronic Payment Service in Hong Kong (KT21A8)
Project Brief
In this project, we will investigate the adoption and use of digital consumption vouchers and its associated electronic payment services in Hong Kong and examine the impact of the digital voucher scheme on Hong Kong society and businesses as well as the e-payment service adoption in the city.
Project Leader
- Prof. LIANG Liping, Director of HKIBS & Professor of the Department of Computing and Decision Sciences
Project Members
- Prof. CHUNG Yu Ho Sebastian, Assistant Professor of the Department of Marketing and International Business
- Prof. LI Ang Leo, Research Assistant Professor of HKIBS
- Prof. QI Suntong, Assistant Professor of the Department of Marketing and International Business
- Mr. XIA Tian Hayden, Research Officer of HKIBS
Publications (Chinese only)
- 香港電子消費券：關於消費者領取和使用消費券意向的研究
- 香港「電子消費券計劃」：關於街市檔販參與意向的研究
- 香港電子消費券：關於消費者第一期領取和使用消費券情況的研究
- 香港電子消費券計劃：關於促進消費有效性的研究
Relevant Links
- LU study finds half of wet market vendors have not installed electronic payment tools for Consumption Voucher Scheme
- 70 per cent of respondents use electronic vouchers for daily purchases, LU survey shows
- Nearly 30 per cent of respondents install new electronic payment tools to receive digital vouchers, LU survey shows
- Over half of respondents used their consumption vouchers mainly on nondurable goods, LU survey shows
Acknowledgement
Supported by Lingnan University Innovation and Impact Fund (sponsored by the UGC Knowledge Transfer Fund)
嶺南大學創新及效益基金支持項目基金支持項目(由教資會知識轉移基金贊助)