Research Grants and Projects

Research Grant (Year)

Project Title

Principal Investigator

GRF (2026)

From Private Probes to Public Pressure: SEC FOIA Log Publication and Corporate Disclosure

Prof BAO, Dichu (Accountancy)

GRF (2026)

Loot Boxes in Video Games: Player Perception, Psychological Underpinning, and Behavior Consequence

Prof CAO, Cong (Marketing and International Business)

GRF (2026)

Highlighting Uniqueness: How Incremental Reward Structures Influence Choice through Feature Salience in Crowdfunding

Prof CHUNG, Yuho (Marketing and International Business)

GRF (2026)

Polarized media and politicized leaders: How political congruence between CEOs and media affects corporate strategic change

Prof LIM, Jaegoo (Management)

GRF (2026)

Cheers or Jeers: The Pragmatics of Swearing in Livestreaming

Prof PENG, Ling (Marketing and International Business)

GRF (2026)

Man vs. Machine: A Tale of Two Security Market Lines

Prof SU, Zhiwei (Finance)

GRF (2026)

Strategic CVC Investments in Innovation Value Chains: The Coordination Value of Partial Vertical Ownership

Prof YAO, Jin (Operations and Risk Management)

GRF (2026)

AI as a Digital Peacemaker: A Transformative Mediation Approach to Improving Family Relational Health

Prof YU, Jianhua (Operations and Risk Management)

ECS (2026)

Short-Sightedness in Technology Adoption: Experimental Evidence from China

Prof GU, Shi (Finance)

GRF (2025)

Optimal Pricing Decisions and Recommendation Strategies in Online Marketplaces with Consumers' Strategic Search Behaviors

Prof LENG, Mingming (Operations and Risk Management)

GRF (2025)

Year-End Bond Selling by Insurers: Motivations and Effects

Prof LIU, Qianlong (Institute of Insurance and Risk Management)

GRF (2025)

Friend or Foe? A Dual Impact Model of AI as an Augmentor and a Stressor

Prof LI, Na Yolanda (Management)

GRF (2025)

Reshuffled Demand and Innovation: Evidence from Centralized Drug Procurement in China

Prof WEI, Lai (Finance)

GRF (2025)

Unlocking Potential: Enhancing AI Training with Consideration of Trainees’ Neurodiversity and Proactive Personality

Prof CHEN, Yifeng Nancy (Management)

GRF (2025)

Customer Privacy, Location Information, and Priority Design in Online Order and In-Store Pickup Services

Prof SHANG, Weixin (Operations and Risk Management)

ECS (2025)

Macroeconomic Expectations and Asset Prices

Prof SU, Zhiwei (Finance)

ECS (2025)

Coordinating Operational and Financial Roles of Distributors in Supply Chains

Prof YAO, Jin (Operations and Risk Management)

ECS (2025)

Regulatory Synergies and Their Effects on Audit Quality

Prof YEUNG, Hau Yi (Accountancy)

ECS (2025)

Women’s Political Empowerment and Fertility Behavior in Africa

Prof WANG, Tenghui (Finance)

ECS (2025)

Environmental Policy, Income Shock, and Household Portfolio Choice

Prof YING, Yinan (Institute of Insurance and Risk Management)

GRF (2024)

Leveraging Influencer Networks for Successful Event Marketing
 

Prof LI, Yiwei (Marketing and International Business)
 

GRF (2024)

Climate-Conscious Underwriting in Municipal Bonds

Prof AHN, Changhyun (Finance)

GRF (2024)

Nudging, Mastering, and Fading: Using Scaffolding Designs in Mobile Fitness Apps to Boost Users’ Relative Autonomy and Vitality in Physical Activity

Prof YU, Jianhua (Operations and Risk Management)

ECS (2024)

Risk Micro-structure, Technology, and Insurance
 

Prof LIN, Jieyu (Operations and Risk Management)
 

GRF (2023)

Do Peer Firms Respond to Negative Publicity on Corporate Carbon Practices? A Strategic Disclosure Perspective
 

Prof MAO, Ying (Accountancy)
 

GRF (2023)

Do Analysts’ and Auditors’ Big Five Personality Traits Matter? A Videometrics- and Linguistics-Based Machine Learning Approach
 

Prof WANG, Rui Ray (Accountancy)
 

GRF (2023)

Knowledge Spillover from Group Audits: Effects on MNCs Audit Effectiveness and Efficiency during COVID-19 and Beyond
 

Prof YEUNG, Hau Yi (Accountancy)
 

GRF (2023)

Giving a fish or teaching to fish? A Time-lagged Study on Proactivity and Mentoring with Hong Kong Local Business Companies
 

Prof CHEN, Yifeng Nancy (Management)
 

GRF (2023)

The Effect of Moral Identity Symbolization on Newcomer Adjustment through Coworkers’ Trust, Anticipated Moral Reproach and Perceived Hypocrisy
 

Prof WANG, Nan (Management)
 

GRF (2023)

Style Is Queen! The Effect of Linguistic Complexity in Content Marketing from an Entropy Perspective
 

Prof PENG, Ling (Marketing and International Business) 

GRF (2023)

Social CRM: A Coupled Nonhomogeneous Hidden Markov Model Approach
 

Prof LI, Yiwei (Marketing and International Business)
 

GRF (2023)

The Influences of Subjective Age on Status and Conspicuous Consumption
 

Prof OH, Ga-eun (Marketing and International Business)
 

GRF (2023)

Who cares about regulatory risks? Evidence from Congressional hearings

Prof AHN, Changhyun  (Finance)
 

ECS (2023)

When customer gratitude makes surface acting more worthwhile: The role of self-enhancement
 

Prof LEE, Xue Ren Randy (Management)
 

GRF (2022)

The Tax Price of Being Conspicuously Rich
 

Prof LIN,Zhen-pin Kenny (Accountancy)
 

GRF (2022)

Media Tax Coverage and Peer Firm Strategic Disclosure of Effective Tax Rate Forecasts
 

Prof MAO, Ying (Accountancy)
 

GRF (2022)

Director Climatic Disaster Experience and Corporate Climate Risk Disclosure
 

Prof WANG, Rui Erik (Accountancy)
 

GRF (2022)

Should Delivery-Time Ratings be Disclosed in Online Markets? Optimal Pricing and Promised Delivery Time Decisions with Theoretical Models Supported by Empirical Data
 

Prof LENG, Mingming (Computing and Decision Sciences)
 

GRF (2022)

Capacity Sharing in Service Industries
 

Prof SHANG, Weixin (Computing and Decision Sciences)
 

GRF (2022)

Are Female Managers More Customer Friendly? Evidence from Insurer Complaints
 

Prof CHENG, Jiang (Finance and Insurance)
 

GRF (2022)

Uncertainty Aversion in the Presence of a Background Risk
 

Prof LI, Jingyuan (Finance and Insurance)
 

GRF (2022)

Climate Change Risk Perception and the Reaction of Market Regulators: Evidence from the Insurance Industry
 

Prof SUN, Tao (Finance and Insurance)
 

GRF (2022)

Insider Information and Corporate Disclosure and Financing Policies: Evidence from Satellite Data and a Field Experiment
 

Prof ZHAO, Xiaofeng (Finance and Insurance)
 

GRF (2022)

Facial Payment, Self-Relevance, and Consumer Divergence
 

Prof CAO, Cong (Marketing and International Business)
 

GRF (2022)

Understanding Video Content of Crowdfunding Projects: A Deep Learning Approach to Video Processing and Feature Extraction
 

Prof CHUNG, Yuho (Marketing and International Business)
 

GRF (2022)

Fake It Until You Make It: Asymmetry of Facial Expressions and Emotional Labor in Video Marketing
 

Prof PENG, Ling (Marketing and International Business)
 

ECS (2022)

Restraining Amidst Green-Eyed Monsters: The Effects of Being Envied on Indulgent Consumption
 

Prof OH, Ga-eun (Marketing and International Business)
 

GRF (2021)

Introducing New Products via Online Social Media Influencers
 

Prof LIANG, Liping (Computing and Decision Sciences)
 

GRF (2021)

Mandatory Climate Risk Disclosure in Insurance
 

Prof CHENG, Jiang (Finance and Insurance)
 

GRF (2021)

Nowcasting Corporate Fundamentals from Satellite Data on Thermal Infrared Radiation
 

Prof ZHAO, Xiaofeng (Finance and Insurance)
 

GRF (2021)

Face Value: The Effects of Atypical Face Gender in e-Commerce Platforms
 

Prof CUI, Geng (Marketing and International Business)
 

ECS (2021)

Consumer Structure Motivation
 

Prof CAO, Cong (Marketing and International Business)
 

ECS (2021)

Avoiding Minimalist Design in Gift Giving
 

Prof HE, Dongjin (Marketing and International Business)
 

GRF (2020)

The Power of Managerial Emotions in Corporate Fraud Detection: Evidence from Earnings Conference Calls and IPO Roadshows
 

Prof WANG, Rui Ray (Accountancy)
 

GRF (2020)

LIBOR Discontinuation and Bank Lending
 

Prof WU, Feng (Accountancy)
 

GRF (2020)

Incentivizing the SystemWide Adoption of Blockchain Technology in a Food Supply Chain: A Cooperative Game Approach
 

Prof LENG, Mingming (Computing and Decision Sciences)
 

ECS (2020)
 

Revealing the Role of the Internet on Employees’ Daily Work: Its Classification and Impacts on Employee Outcomes
 

Prof LI, Na (Management)
 

GRF (2019)

Managing Jockeying in a Multi-Server Service System: Pooling, Jockeying Externalities, and Jockeying Incentive

Prof SHANG, Weixin (Computing and Decision Sciences)

GRF (2019)

Customers’ Inventory Turnovers and Suppliers’ Inventory Investment Efficiencies

Prof WEI, Lai (Finance and Insurance)

ECS (2019)

Short-sale Constraints and Access to Management: Evidence from a Randomized Experiment

Prof ZHAO, Xiaofeng (Finance and Insurance)

GRF (2019)

Servant Leadership During Leadership Transition: Unveiling Servant Leadership Development and its Effects on Exchange Relationships and Leader Outcomes

Prof CHEN, Tingting (Management)

ECS (2018)

The Determinants and Consequences of Management ETR Forecasts

Prof MAO, Ying (Accountancy)

ECS (2018)

The Regulator's Role in Financial Reporting: Evidence from the Comment Letters of Chinese Stock Exchanges

Prof QIANG, Wei (Accountancy)

GRF (2017)

CFO Mandatory Compensation Disclosure and CFO Performance

Prof SU, Nancy Lixin (Accountancy)

GRF (2017)

Should Firms Enter the Product-Sharing Market?

Prof SHANG, Weixin (Computing and Decision Sciences)

GRF (2017)

Comparative Statics with Interval Dominance Order on Precautionary Paying for Stochastic Improvements

Prof LI, Jingyuan (Finance and Insurance)

ECS (2017)

Trade-induced Competition and Corporate Transformation

Prof WEI, Lai (Finance and Insurance)

GRF (2017)

Geographic Proximity and Information Transfer: Does Soft Information Matter for Intra-industry Information Transfer?

Prof WONG, Man Lai Sonia (Finance and Insurance)

GRF (2017)

The Dynamics of Shared Leadership in Entrepreneurial Teams: A Latent Change Score Approach

Prof WANG, Nan (Management)

GRF (2017)

Systematic Biases in Pros-Cons Review: The Role of Sense of Community in Driving Classification Bias Behavior

Prof CHEN, Yu-Jen (Marketing and International Business)

GRF (2015)

The Effectiveness of Tax Rate Reduction and Tax Enforcement in Mitigating the Impact of Book-tax Disconformity on Corporate Tax Noncompliance

Prof CHAN, Koon-hung (Accountancy)

GRF (2015)

Policy Optimization for Product Returns: A Decision-Theoretic Approach

Prof LENG, Mingming (Computing and Decision Sciences)

GRF (2015)

Information Leakage and Sharing in a Multi-Period Decentralized Supply Chain

Prof SHANG, Weixin (Computing and Decision Sciences)

GRF (2014)

Setting Targets to Motivate Performance? Analysis of Multi-target Sales-force Incentive Schemes

Prof LIANG, Liping (Computing and Decision Sciences)

GRF (2014)

Managing Green Supply via Carbon Emission Labeling

Prof SHANG, Weixin (Computing and Decision Sciences)

GRF (2014)

Explain Two Puzzles in Macro-finance by Higher-Order Risk Attitudes and Background Risks

Prof LI, Jingyuan (Finance and Insurance)

GRF (2014)

Are Market Implied Ratings Viable Alternatives to Credit Ratings

Prof POON, Pui Han (Finance and Insurance)

GRF (2014)

Don't Smash a Pot Just Because It Is Said To Be Cracked - Conflict Management and Face Protection May Buffer the Negative Impacts of Reactance

Prof CHEN, Yifeng Nancy (Management)

GRF (2014)

Unravel the Effect of Items and Subject Ability on New Product Concept Testing: An Item Response Theory Perspective

Prof CUI, Geng (Marketing and International Business)

ECS (2014)

Friends or Non-friends? How Communicators Relation Backfires Message Persuasiveness

Prof CHEN, Yu-Jen (Marketing and International Business)

 

 

GRF - General Research Fund
ECS - Early Career Scheme