Skip to Main Content
Start main Content

Ling U

Ling U

Ling U

Ling U

Ling U
Lingu EN Image ALT

Corey Huang

Assistant Professor

Email: [email protected]

Tel: 2616 7781

  • Biography
    Corey Huang is a critical sociolinguist and multimodal discourse analyst. He is particularly interested in unpacking how social values and ideologies are explicitly or implicitly transmitted through various online and offline communicative activities, particularly those that involve writing. He has also been studying how different semiotic (including linguistic), material and spatial resources are mobilized and combined for communication in the contexts of higher education and mental health promotion. His most recent work examines how public mental health campaigns discursively promote different epistemologies and ideologies about health/well-being. His publications have appeared in internationally reputable journals such as Journal of Sociolinguistics, Critical Discourse Studies, Discourse & Communication and Linguistics and Education.

    Prof. Huang joined Lingan University’s Department of English in 2023. Before that, he had taught a wide range of undergraduate and postgraduate courses at HKU and EDUHK, such as English for academic purposes, sociolinguistics of globalization, critical thinking, critical digital literacy and qualitative research methods. He has also led or been involved in a significant number of funded research projects with themes related to sociolinguistics, digital literacies and public mental health communication.

  • Academic & Professional Qualifications
    • PhD (HKU)
    • MA (CUHK)
    • BA (WHU)

  • Areas of Interest
    • Critical sociolinguistics
    • Critical discourse studies
    • Social semiotics
    • Mental health communication
    • Language and space/place

  • Courses Taught
    • ENG3010 Critical Approaches to Media Discourse
    • ENG3303 Professional Communication

  • Selected Publications
    Edited books and issues
    • Gu, M.M., Huang. C.F., & Lin, A.M.Y. (Eds.). (forthcoming). Multilingual and multimodal digital communication in the post-pandemic era [Special Issue]. Journal of Multilingual and Multicultural Development.
    • Gu, M.M., Liu, A.Y., & Huang, C.F. (Eds.). (forthcoming). Re-envisioning English-medium instruction in K-12 schools: Policy, research and practice. Singapore: Springer.

    Journal articles
    • Huang, C.F. (2024). Quoting and well-being: researching social media posts of two mental health campaigns in Hong Kong. Journal of Multilingual and Multicultural Development. doi:
    • Huang, C.F. (2023). Multilingual writing in a marketised Hong Kong university: a critical study of student service advertisements. International Journal of Multilingualism. doi:
    • Gu, M.M., Huang, C.F., Lee, C.K.J. (2023) Investigating university students' digital citizenship development through the lens of digital literarcy practice: A Translingual and transemiotizing perspective. Linguistics and Educations, 77, 1-11, doi:
    • Huang, C.F. (2022). Branding devices in place: Neoliberal academic event posters in a Hong Kong university. Discourse & Communication, 16(6), 632-651. doi:
    • Gu M.M., & Huang, C.F. (Corresponding author) (2022). Transforming habitus and recalibrating captial: University students' experiences in online learning and communication during the COVID-19 pandemic. Linguistics and Education, 69, 10157. doi:
    • Huang, C.F. (2022). Transgression in institutional space: Heteroglossic political signs in a Hong Kong university. Journal of Sociolinguistics. 26(4), 441-461. doi:
    • Huang, C.F. (2021). Postitioning students as consumers and entrepreneurs; Student service materials on a Hong Kong university campus. Critical Discourse Studies. doi:

    Book chapters
    • Huang, C.F. (forthcoming). Critical Discourse Studies (CDS) and Critical Applied Linguistics (CAL). In C.A. Chapelle (Ed.), The Encyclopedia of Applied Linguistics (2nd Edition). London: Wiley.
    • Huang, C.F. (2022). Building "Asia's Global University": Academic event posters as branding devices in a university in Hong Kong. In Y. Porsché, R. Scholz, & J.N. Singh (Eds.), Institutionality: Studies of discursive and material (re-) ordering (pp.359-383). London: Palgrave MacMillan.
    • Chen, Q.H., Lin, A. M.Y, & Huang, C.F. (2021). A Bourdieusian and post-colonial perspective on collaboration between NESTs and NNESTs. In K. Raza, C. Coombe & D. Reynolds (Eds.), Policy development in TESOL and multilingualism: Past, present and the way forward (pp.271-285). Singapore: Springer.
    • Huang, C.F. (2021). Displaying care: The neoliberal semiotic landscape of psychological health service posters on a university campus in Hong Kong. In E. Krompák, V. Fernández-Mallat, & S. Meyers (Eds.), Linguistic landscapes and educational spaces (pp.104-127). Bristol, UK: Multilingual Matters.

  • Selected Conference Presentations
    • “Critical discourse studies with East Asian perspectives (panel)”, DiscourseNet Congress #5 (July 25–28, 2023), University of Valencia, Valencia, Spain.
    • “Promoting mental well-being through social media: A critical study of multimodal mental health campaign discourse in Hong Kong”, AILA2023 (July 17–21, 2023), ENS Lyon, Lyon, France.
    • “Multilingual writing in student service materials: Institutional language policy and practice in a marketized university”, The 2nd International Conference on Language Teaching and Learning (June 19–20, 2021), The Education University of Hong Kong.
    • “Between neoliberalization and repolicitization: The semiotic landscape of a Hong Kong university”, Sociolinguistics Symposium 23 (June 7–10, 2021), The University of Hong Kong.
    • Building ‘Asia’s Global University’: Academic posters as branding devices in a Hong Kong university”, 11th Linguistic Landscape Workshop (XIScape2019) (June 4–6, 2019), Chulalongkorn University, Bangkok, Thailand.
    • “Styling transgression in political protest signage on a university campus in Hong Kong”, Sociolinguistics Symposium 22 (June 27–30, 2018), University of Auckland, New Zealand.

  • Funded Research Projects
    • “The multimodal discourses of public mental health campaigns in Hong Kong” (PI), Early Career Scheme (2023–2024), Research Grants Council, University Grants Committee, Hong Kong, HK$685,620.
    • “The social media discourses of a government-driven mental health campaign in Hong Kong” (PI), Star-up Research Grant (2022–2023), Faculty of Humanities, The Education University of Hong Kong, HK$146,011.
    • “Wellbeing in online social networking” (Co-PI), Multi-disciplinary Research Capacity Building Scheme (2022–2025), The Education University of Hong Kong, HK$646,479.

  • Awards and Honors
    • GRF/ECS Incentive Scheme Award (30,000HKD), Faculty of Humanities, The Education University of Hong Kong (2022-23)
    • Swiss National Science Foundation Scholarship (1,270 CHF) for attending international conference, University of Bern, Switzerland (2018)
    • Dean’s List, Faculty of Arts, The Chinese University of Hong Kong (2015)
    • Academic Excellence Award in MAAEL (MA in Applied English Linguistics) (5,000 HKD), English Department, The Chinese University of Hong Kong (2015)