Introduction:
Prof. Lam is a seasoned business professional and successful serial entrepreneur with over 25 years of experience in business development, marketing, management, consultancy, and business start-ups. He has built extensive international connections through his work in global enterprises across Canada, the US, Japan, Hong Kong, and Mainland China.
After graduating from university, Prof. Lam began his career at IBM, focusing on business development and marketing strategies in Mainland China. He was later appointed by a Hong Kong-based company to establish a new office in Canada and oversee marketing development. Upon returning to Hong Kong, Prof. Lam founded his own business, providing technology-based marketing solutions primarily for clients in Hong Kong, Mainland China, and Asia, including HSBC, Coca-Cola, MTR, AXA, BMW, McDonald's, IKEA, and 3M. His company was eventually acquired by an investor at a favorable price.
Following the sale of his company, Prof. Lam dedicated more time and energy to knowledge transfer and matching funding for business start-ups. In recent years, he has worked at the Hong Kong Polytechnic University, engaging in entrepreneurship projects, international business competitions, MBA program management, and executive training in Hong Kong and Mainland China. Since 2021, Prof. Lam has been appointed as Associate Professor of Teaching at Lingnan University, where he is also the Director of Lingnan Entrepreneurship Education, the DBA Programme Director, and the Associate Director of the Hong Kong Institute of Business Studies, taking care of DBA Programme development, knowledge transfer, and entrepreneurship funding and education.
林教授是一位經驗豐富的商業專業人士及成功的連續創業家，擁有超過25年在業務發展、市場行銷、管理、顧問及創業經驗。他透過在加拿大、美國、日本、香港及中國大陸等全球企業的工作，建立了廣泛的國際人脈。 大學畢業後，林教授開始在IBM展開職業生涯，專注於中國大陸的業務發展與行銷策略。後來，他被一家香港公司任命，在加拿大設立新辦公室並負責行銷發展。 回到香港後，林教授創立了自己的公司，主要為香港、中國大陸及亞洲的客戶提供以科技為基礎的行銷解決方案，客戶包括匯豐銀行、可口可樂、MTR、AXA、BMW、麥當勞、宜家及3M。他的公司最終被一位投資者以優惠價格收購。 公司出售後，林教授投入更多時間與精力於知識轉移及企業配套資金。近年來，他在香港理工大學工作，參與創業項目、國際商業競賽、MBA課程管理及香港及中國內地的高階主管培訓。自2021年起，林教授被任命為嶺南大學教學副教授，同時擔任嶺南創業教育主任、工商管理博士課程主任及香港商業研究院副所長，負責工商管理博士課程發展、知識轉移及創業資金與教育。
Research interests 研究興趣: Enterprise Global Strategy, Innovative Marketing, ESG/SDGs, Knowledge Transfer, and Entrepreneurship Education 企業全球策略、創新行銷、ESG/SDGs、知識轉移與創業教育 |
