Course Description

Pre-requisite: Nil

This course takes a cross-disciplinary approach to the understanding of the transitional nature of the Chinese economy and society in the past three decades and the evolution of business institutions and consumer culture in the post-reform mainland China. It reviews how social institutions and shifting policies affect organisational behaviour in terms of governance and business practices. Further, it explores how social institutions, and cultural factors have transformed the Chinese society and more specifically affected consumer values and lifestyles and consumption patterns in mainland China. It provides a solid foundation for understanding the business environment, environmental characteristics of that shape the Chinese business organizations, and emerging consumer classes and the related socio-cultural issues in a rapidly changing society

This page was last updated on 25 September, 2023