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| Research Topics | Supervisors | |
Mr. BAO Ziru, Alex |
Examining the Effect of Helpful Reviews on Product Sales: A Multi-level Model and Text Analysis |
Prof. CUI Geng (Chief Supervisor) |
Ms. CHAN Hoi-Ching, Michelle |
To Self-Enhance or Self-Verify? How Cognitive Load Influence Product Preference for Low Self-Esteem Consumer |
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Mr. LIU Sheng, Max |
Signaling and Countersignaling: The Role of Social Relation |
Our Postgraduates' Achievements
Best Paper Award
Mr ZHUANG Mengzhou, our postgraduate student (2012-14) won the Best Paper Award at the 2013 Annual Conference of China Marketing Science in Beijing, China.
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Mr. ZHUANG Mengzhou, 2014 MPhil Graduate BBA, Xian Jiaotong U Thesis Title: Buyer Beware: Consumer Response to Manipulations of Online Product Reviews Chief Supervisor: Prof. Cui Geng |
Best Paper Award
Miss GUO Xiaoning, our postgraduate student (2006-08) won the Best Paper Award at the International Conference on e-Business 2009 in Italy.
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Ms. GUO Xiaoning, 2008 MPhil Graduate BA, Northeastern U Thesis Title: The Effect of Online Consumer Reviews on New Product Sales: A Study of Amazon.com Chief Supervisor: Prof. Cui Geng |
Best Graduate Student Paper
Ms. WANG Yanan, our postgraduate student (2002-04) won the Best Graduate Student Paper at the 2005 International Academy of e-Business Conference in San Francisco.
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Ms. WANG Yanan, 2004 MPhil Graduate BA (Econ), Renmin U Thesis Title: Exploring Online Brand Choice at the SKU Level: The Effect Internet-Specific Attributes Chief Supervisor: Prof. Cui Geng |
Recent Updates of Our Graduate Students
| Ms. WANG Yanan, our postgraduate student (2002-04) continued her PhD study in McGill University, Quebec, Canada. |
| Mr. HUANG Shengsheng, our postgraduate student (2003-05) continued his PhD study in Rutgers Business School - Newark and New Brunswick, New Jersey, USA. |
Ms. BAO Wenjing, our postgraduate student (2004-06) started her career at Zijin Mining Group Co Ltd, Hong Kong Office. |
| Mr. CHEN Wei, George, our postgraduate student (2005-07) continued his PhD study in School of Business, University of Connecticut, Storrs, Connecticut, USA. |
| Ms. HUO Yue, our postgraduate student (2005-07) started her career at Kroll, Beijing Office. |
| Ms. MA Xiaoyan, our postgraduate student (2005-07) started her career at Shenzhen Huawei Technologies Ltd, in Shen Zhen, China. |
| Ms. GUO Xiaoning, our postgraduate student (2006-08) continued her PhD study in the University of Cincinnati, Ohio, U.S.A. |
| Ms. XIE Yanbin, our postgraduate student (2006-08) started her career at The Hong Kong Jewellery & Jade Manufacturers Association, in Hong Kong. |
| Mr. ZHANG Xi, our postgraduate student (2007-09) continued his PhD study in Georgia State University, Atlanta, U.S.A. |
| Ms. WU Yan, our postgraduate student (2007-10) started her career at Power Dekor in Beijing, China. |
| Ms. GAO Xue, our postgraduate student (2008-10) started her career at PricewaterhouseCoopers Consultants Limited in Shenzhen, China. |
Ms. WANG Wei, our postgraduate student (2009-11) started her career at Kantar Worldpanel, Shanghai Office. |
| Ms. ZHANG Yuanyuan, our postgraduate student (2009-11) continued her PhD study in City University of Hong Kong. |
| Ms. WEI Muyu, our postgraduate student (2010-12) continued her PhD study in University of Alberta, Canada. |
| Mr. PENG Liang, our postgraduate student (2011-13) continued his PhD study in HEC Paris, France. |
| Ms. WANG Qian, our postgraduate student (2011-13) started her career in Shenyang, China. |
| Ms. ZHANG Chun, Betty, our postgraduate student (2011-13) continued her PhD study in Concordia University, Canada. |
| Mr. ZHUANG Mengzhou, our postgraduate student (2012-14) continued his PhD study in University of Illinois at Urbana-Champaign, Illinois, U.S.A. |
| Ms. CHEN Yuqing, our postgraduate student (2013-15) started her career in Beijing, China. |
| Dr. LI Chun-yu, Fiona, our postgraduate student (2012-15) started her career as Post-doctoral Fellow in Lingnan University, Hong Kong. |
| Dr. JIANG Juanyi, Joy, our postgraduate student (2013-16) started her career in Hong Kong. |
| Ms. QI Suntong, Stone, our postgraduate student (2014-16) continued her PhD study in The Chinese University of Hong Kong. |
| Ms. VICHETH Pisey, our postgraduate student (2016-18) started her career at HRINC, Phnom Penh city, Cambodia. |
| Ms. LAU Shuting, our postgraduate student (January 2018- December 2019) started her career in Hong Kong. |
| Ms. LIU Shuman, our postgraduate student (2018-20) started her career at The Chinese University of Hong Kong |
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