Bachelor of Business Administration (Honours)
Our BBA programmes proceed from university required courses, and a foundation in the essential business disciplines, to exposure within a chosen specialist area of business, and culminating in a capstone course, designed to facilitate the integration of the various specialisms through joint problem solving and decision-making. The sequence of the curriculum from year to year is intended to help students to experience a sense of intellectual progress and to build their confidence in tackling increasingly complex problems.
The core elements of our curriculum require students independently to formulate conceptual models, to integrate and synthesise knowledge, ideas and information, and, on these bases, to generate solutions to problems in a variety of fields especially the field of business. The approach facilitates the development of the conceptual framework essential for the analysis of problems on an integrated basis. The relatively small class sizes (usually below 35) of business courses encourage the development of close staff-student and student-student relationships, which are a hallmark of liberal arts teaching and learning. Many business courses contribute to the building of broad-based generic skills through the adoption of team-based in-class activities and team-based out of class assignments, culminating in oral presentations and written project reports.
Graduates from the BBA (Hons) programmes will have received a broad-based education. They will also have followed an area of concentration and thus will be well placed in the job market.
For Students of the 2025/26 Cohort
BBA (Hons) - Accounting and Corporate Governance JUPAS Code: JS7211
The Department of Accountancy is dedicated to educating professional accountants and corporate governance professionals with all-rounded training complemented by the distinctive liberal arts environment of Lingnan University. Students majoring in Accounting and Corporate Governance will go through a focused training programme in accountancy or corporate governance. The curriculum is designed to prepare the students to acquire the core knowledge needed to pursue the internationally recognised professional designations, such as HKICPA, ACCA and HKCGI. Through our distinctive education process, we develop professionals who possess the analytic, communication and judgment skills required for a career in practice, industry, government and other organisations.
BBA (Hons) - Business Analytics and Innovation JUPAS Code: JS7212
The programme, jointly offered by the Department of Marketing and International Business and the Department of Operations and Risk Management, provides broad coverage of professional knowledge such as e-Business, Information Systems, Operations Management, Data Science and Artificial Intelligence together with practical training which encourages a culture of “start-ups” and entrepreneurship on developing start-up plans. With the market for Digital Business expanding at an unprecedented rate across various industries, this innovative curriculum is designed to meet the pressing demand for equipping students with the skills and knowledge to thrive in this dynamic landscape, and to prepare them to excel in the rapidly evolving digital economy.
BBA (Hons) - Finance JUPAS Code: JS7213
The Department of Finance offers a robust business education foundation and focuses on developing proficiency in financial disciplines, such as investment, corporate finance, and understanding financial institutions and intermediaries; to fill the market’s need for broad-based and sophisticated finance knowledge. The curriculum is carefully structured to balance core courses with a diverse range of electives, allowing students to customize their learning experience to align with their personal interests and professional aspirations. They are equipped with the knowledge and skills necessary to navigate the complexities of the finance industry, and well-prepared for a range of high-demand professional roles. Students may be eligible for certain exemptions from the examinations of well-known professional bodies.
BBA (Hons) - Management and Analytics JUPAS Code: JS7214
The Department of Management offers an innovative programme that equips future business leaders with essential competencies for effectively managing people, teams, and organisations in the era of intelligent transformation. It integrates HR management with technology and data science, preparing students to navigate the AI era with a global perspective while promoting whole-person development. Students will develop technological proficiency alongside social and emotional skills that are highly demanded in the future workforce and not easily replaced by technology.
Our graduates secured employment at prestigious organisations, performing in-demand roles such as HR specialists or in advisory, consulting, and strategic roles in general business management. Students are entitled to membership in leading HR and management professional associations in Hong Kong.
BBA (Hons) - Marketing and Social Media JUPAS Code: JS7215
The Department of Marketing and International Business offers a wide spectrum of courses that train students to have adaptability, brainpower, and creativity to succeed in today's highly competitive business environment. Our graduates have taken up important leadership positions in various fields, including banking and finance, marketing communications, hospitality and tourism, social media, trading, and international businesses. The programme fosters a global outlook, inviting international scholars to join or visit us, and encouraging our faculty to bridge academic research with real-world marketing and business practices.
For Students of the 2024/25 Cohort and earlier
| Major | Offering Department | |
| 1. | Accounting and Corporate Governance
| Department of Accountancy |
| 2. | Digital Business
Business Analytics and Innovation (for 2024-25 cohort and onwards) | Jointly Offered by:
Department of Operations and Risk Management and |
| 3. | Finance | Department of Finance |
| 4. | Human Resource Management and Entrepreneurship | Department of Management |
| 5. | Marketing and Social Media | Department of Marketing and International Business |
