Seminar on "Engaging in Real-Time: Understanding the Effects of "Real-Time" Marketing Messages on Consumer Engagement"
About the Event
Date & Time:
4:30 - 6:00 pm
Venue:
SEK210, 2/F, Simon and Eleanor Kwok Building, Lingnan University
Enquiries:
2616 8373 / [email protected]
Speaker(s):
Ms Chae Myoung-Jin, PhD Candidate in Marketing, Georgia Institute of Technology
Organiser:
Department of Marketing and International Business and Hong Kong Institute of Business Studies, Lingnan University
Remarks:
Language: English