New Undergraduate Programmes and Majors/Streams/Concentrations 

Bachelor of Business Administration (Hons) - Risk and Insurance Management (Self-financed)

The BBA (Hons) - RIM gives students an in-depth knowledge of industry practices and market trends, meaning they will be able to meet the needs of prospective employers in the banking and insurance sectors in Hong Kong, China and beyond. 

Bachelor of Social Sciences (Hons) in Business Psychology (Self-financed)

The new Business Psychology program at Lingnan University offers students the theories and skills needed to succeed in understanding what consumers want and the nuances of product design to obtain the perfect alignment of the needs of people, workplaces and organisations, and promote the awareness of what motivates and influences people that drives business. Integrating management studies with the critical and analytical methods of psychology, business psychology helps students pursue careers in personnel management, training and development, human resource management and employee and customer relations. Given the importance of business and finance in Hong Kong, students with solid understanding of psychology in business setting will surely fit the need of the local workforce.

Bachelor of Arts (Hons) in Global Liberal Arts

• Offers depth, flexibility and a global learning experience across a diverse range of arts, business and social sciences disciplines
• Underpinning student mobility, leadership building, critical and analytical thinking, and comparative international perspectives

LEO Dr David P. Chan Bachelor of Science (Hons) in Data Science

• A balanced coverage of subjects in computer science, artificial intelligence and statistics/mathematics resting on a liberal arts foundation
• Focus on applications in different fields of business, science, social sciences and arts.

Bachelor of Arts (Hons) in Animation and Digital Arts (self-financed programme)

• Offers a comprehensive, multidisciplinary approach to creative arts education that fosters innovative thinking and creativity
• With a wide range of essential knowledge from art history, film art, design to 2D and 3D animation as well as concepts and application of virtual reality
• Comprehensive historical and technical training of animation and digital arts through hands-on learning and rigorous mentorship

Health and Social Services Management Stream for Bachelor of Social Sciences (Honours)

• Introduce students to the latest theories and practices in health and social services
• Equip students with knowledge and skills to lead and manage health and social services projects
• Facilitate students’ integration of theory and practice through experiential learning and internship opportunities
• Support students to cope with a rapidly changing work environment by equipping them with latest technological knowledge including Big Data analytics skills and practices
• Equip students with research and academic writing skills for work and further studies
• Students will be offered various opportunities to enrich their learning, e.g. service-learning/internship in community-based projects funded by the Hong Kong Jockey Club Charities Trust and Gerontechnology Laboratory at Lingnan University
• Graduates can articulate to MSc programme in Health and Social Services Management offered by Lingnan University. Students can also apply for graduate studies in other universities including social work, nursing, public health, policy studies, social policy, occupational psychology, management, etc.
• A variety of merit-based scholarships are available to both local and non-local applicants

Discipline Major in Psychology with Counselling Psychology Concentration for Bachelor of Social Sciences (Honours)

• 2-year full-time top-up undergraduate programme for senior year students
• A growing mental-health service specialty within the field of applied psychology, concerned with the psycho-social, vocational and developmental aspects of people’s lives
• Aim to enhance the quality of life and effectiveness of people’s functioning through handling mental health issues and facilitating human development and adjustment, both at individual and organisational levels
• Prepare graduates for future postgraduate training in counselling-related professions and for entry-level positions in human service agencies (e.g. social work, school psychology, healthcare, human resources) where counselling skills are necessary
• Include counselling-related courses offered by the Department of Applied Psychology: Human Development and Psychology of Adulthood; Abnormal Psychology; Psychological Testing and Assessment; Stress and Coping: Theory and Practices; and Counselling Psychology

International Economy and Politics Stream for Bachelor of Social Sciences (Honours)

• 2-year full-time top-up undergraduate programme for senior year students
• Train students to think globally and to comprehend the current trends of global affairs
• Study the causes and origins of geopolitical conflicts, transnational economic relations and identity politics
• Use a multidisciplinary approach to equip students with knowledge and skills to interpret and understand global transformations

Digital Business Major for Bachelor of Business Administration (Honours)

• In recent years, highly successful digital business developments in the Mainland and worldwide have revived strong interest within the local business community. A strong push for local technology start-ups, backed by generous funding, is being pursued by the government, universities and industry sponsors. Riding the latest digital business bandwagon calls for innovative elements in the BBA curriculum starting from the coming academic year.
• The BBA Digital Business Major aims to attract high-calibre technology-savvy candidates to apply for senior-year places in the BBA Programme and to meet Hong Kong’s needs for more graduates in digital business.
• A salient feature of the Digital Business Major is to encourage a culture of “start-ups” and entrepreneurship through contacts with the industry and a curriculum design that culminates in a final year project experience on developing start-up plans.
• In order to attract high-calibre applicants from outside the traditional business and management study areas, the proposed e-Business stream would offer an attractive choice particularly for technology-savvy individuals with aspirations to engage in business endeavours. These individuals, having diverse backgrounds in science and technology, engineering, arts and design, etc., would fit well into the ideal profile of Lingnan graduates, with strong awareness of cross-disciplinary applications.
• Required courses offered included: Introduction to Digital Business, Business Analytics for Digital Business, Social Media and Customer Relationship Management for Digital Business, Digital Business Models and Start-ups and Web Programming for Digital Business.